The 70s Makeup Trends That Are Making a Comeback

The beauty industry is always looking for inspiration from the past, and this year, the 70s are having a moment. From bold eye makeup to glossy lips, the era of disco and rock n’ roll is back in full force. Here are some of the most popular 70s-inspired makeup products that you can incorporate into your beauty routine.

1. Bold Eyeliner

The 70s were all about dramatic eyeliner looks. Thick, black lines were paired with bold lashes to create a sultry, mysterious look. This year, we’re seeing a resurgence of this trend, with many makeup brands offering liquid eyeliners and kohl pencils in deep, dark shades. If you want to recreate this look, start by lining your upper lash line with a thick line of black eyeliner. Then, use a small brush to smudge the line and create a softer, smokier effect.

2. Glitter Eyeshadow

Another popular trend from the 70s was glitter eyeshadow. Disco queens loved to add a touch of sparkle to their lids, and this year, we’re seeing a resurgence of this trend. Many makeup brands are offering glitter eyeshadows in a variety of shades, from gold to silver to pink. To create this look, start by applying a base eyeshadow in a neutral shade. Then, use a small brush to apply the glitter eyeshadow to your lids.

3. Bold Lips

The 70s were all about bold, glossy lips. Many women opted for shades of red, plum, and burgundy to create a statement-making look. This year, we’re seeing a resurgence of this trend, with many makeup brands offering glossy lipsticks in deep, rich shades. To recreate this look, start by lining your lips with a lip liner in a shade that matches your lipstick. Then, apply your lipstick, using a lip brush to create a precise, polished finish. Finally, add a touch of gloss to your lips to create that iconic 70s shine.

4. Shimmering Highlighter

The 70s were all about glowing, radiant skin. Women would use shimmering highlighters to create a dewy, ethereal look. This year, we’re seeing a resurgence of this trend, with many makeup brands offering highlighters in a variety of shades and finishes. To create this look, start by applying your foundation and concealer as usual. Then, use a small brush to apply highlighter to the high points of your face, such as your cheekbones, brow bones, and cupid’s bow.

FAQs

Q: Can I wear bold eyeliner and glitter eyeshadow together?

A: Yes! While it might seem like a lot of drama, bold eyeliner and glitter eyeshadow can actually work well together. Just make sure to keep the rest of your makeup minimal and let your eyes be the focus.

Q: How can I make my lips look glossy without using lip gloss?

A: You can create a glossy look by applying a thin layer of petroleum jelly or coconut oil to your lips. This will create a natural, shiny finish that will make your lips look plump and hydrated.

Q: Can I wear shimmering highlighter if I have oily skin?

A: Yes, but you might want to opt for a powder highlighter instead of a cream or liquid formula. Powder highlighters tend to be more mattifying and can help control oil production, while still giving you that glowing, radiant look.

The Bottom Line

The 70s were a time of bold, daring looks, and this year, we’re seeing a resurgence of those trends. From bold eyeliner to glitter eyeshadow to glossy lips, there are plenty of ways to incorporate 70s-inspired makeup into your beauty routine. So, embrace your inner disco queen and give these products a try!